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RealRides of WNY #2349 - c1980 Monarch

September 12, 2022

RealRides of WNY #2349 - c1980 Monarch

They weren’t quite as blatant as the Ford Granada ads which compared themselves to a Mercedes-Benz in both looks and quality. However, the brochure for the 1980 Mercury Monarch, the Granada’s near-identical twin, did manage to mention that with the ESS option it had “…the styling accents of a European sports sedan” while the base Monarch, with its clean elegant lines… suggests the look of a European luxury car.” The Monarch/Granada cars were certainly handsome for their time, but I’m not sure just how well they stacked up to their supposed competition. We came across this nice —  and rare (these days) — example a few weeks back in a Fort Erie, Ontario driveway.

Jim Corbran, RRofWNY

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A new post appears daily on buffalocars.com, featuring old/interesting cars & trucks either seen in and around Western New York, seen by WNYers in their travels, or seen somewhere on the road by ex-WNYers.