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RealRides of WNY - Willys Jeep, c1946

February 13, 2019

RealRides of WNY - Willys Jeep, c1946

Came across this vintage, 1940s-looking Willys Jeep Universal a couple of summers ago while bicycling through Amherst. The post-war Jeeps were marketed by Willys-Overland as “The Universal Jeep for the Peacetime World.” Seems like W-O wasn’t still completely sold on the vehicle’s name, as their 1949 brochure keeps referring to it as the “Jeep” (their quotes, not mine). That brochure is sprinkled with photos showing the “Jeep” in numerous scenarios: hauling the likes of campers, hay-balers, logs, farm-implements, and post-hole diggers (among other things). The 1946 power plant was an L-head 60-hp four cylinder engine of 134.2 cu. in., connected to a column-mounted three-speed manual transmission. The orange paint on this one probably wasn’t applied at the Toledo factory.

Jim Corbran, RRofWNY

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