August 13, 2020
This 1957 Buick Special is from the second (and final) year of a feature which I believe Buick was the only manufacturer to have appear on the exterior of their cars: both the trunk and grille emblems of the 1956-57 Buicks contained the year of the car on them (bottom photos). At the time it may have seemed to be a stroke of marketing genius — who doesn’t like to show off that they have a brand new car? And there’s the proof, right on the trunk and grille! Of course, in a year (or two) that novelty wore off, and that was the end of that! We’ve come across this car a few times now, one of them being a Monday cruise night held at the Wurlitzer Building in North Tonawanda where we took these photos.
Jim Corbran, RRofWNY
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