October 20, 2020
Back during the Nixon years, this 1972 Dodge Dart Custom was what basic transportation looked like for the growing family who wouldn’t fit into a Ford Pinto or VW Beetle. The brochure told us there were two kinds of people who like Dart: “Young savers—who want a car that will accommodate a young family. [and] More mature savers—who are tired of big-car expenses.” Hmm, I guess middle-aged drivers weren’t buying Darts. For 1972, the Dart was available as this four-door sedan as well as a two-door hardtop. The base models were Dart (four-door) and Swinger (hardtop), while the premium series cars were both badged as Custom. For Dart buyers with a lead foot, there was also the Swinger 340, the only model available with the big 340 V8. We saw this clean-looking sedan a few years ago wearing a Minnesota tag in the Town of Wilson.
Jim Corbran, RRofWNY
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