RealRides of WNY - 1949 Hudson

This 1949 Hudson Commodore Club Coupeis from year two of the marque’s Step-Downstyling cycle, which was meant to be their version of the “longer, lower, wider” mantra which was about to overtake Detroit (see below for Step-Down explanation). And the new Hudsons actually werelonger, lower, and wider than their predecessors. But not quite as muchlonger, lower, and wider as their ad

RealRides of WNY - 1950 Nash

You’ve gotta love the illustrators from the early 1950s car brochures. While the mantra from Detroit was turning to longer, lower, wider, not all cars conformed. But they could on paper. The 1950 Nash Airflyte Statesman Super, while looking quite aerodynamic, didn’t really have the “lower”part of the styling craze down pat. You’d never know it though, from looking at

RealRides of WNY - 1958 Chevrolet

Yes, lower, wider, and longerwas an actual thing back in the 1958 American automobile advertising portfolio (see bottom of page). Case in point: the 1958 Chevrolet Impala Sport Coupe. New for ’58, and replacing the Bel Air at the top of the heap, Chevy told us the Impala was the “…newest heartthrob in sight. Longer by over nine inches, lower by more than two, the Impala, like ev

RealRides of WNY - 1966 Chrysler 300

Back in the mid-sixties, especially after the introduction of Ford’s Mustang, there was a new school of automobile design commonly referred to as Long Hood, Short Deck styling. This 1966 Chrysler 300on the other hand, was more like from the school of Long Hood, Long Deck. This was a decade before downsizing became a thing, so every year the car-buying public was treated to longer, lower, and